Trustpilot Reviews Insight Generator

September 16, 2025

Aladuddin Aladin

This workflow automates the process of extracting, analyzing, and summarizing Trustpilot reviews for a given company. It scrapes reviews from Trustpilot, stores them in a Qdrant vector database, applies a clustering algorithm to group similar feedback, and uses an LLM (OpenAI) to generate actionable insights. Finally, it exports the summarized insights, sentiments, and suggested improvements into a Google Sheet.

Key Features:

  1. Automated Review Collection – Scrapes recent Trustpilot reviews for a specified company.
  1. Vector Database Integration – Stores review embeddings in Qdrant for powerful similarity searches.
  1. Clustering Analysis – Uses K-means clustering to group similar reviews, identifying common themes and issues.
  1. LLM-Powered Insights – Generates summaries, sentiments, and improvement suggestions from grouped reviews using OpenAI.
  1. Date-Scoped Analysis – Can limit insights to specific time ranges (e.g., last month).
  1. Google Sheets Export – Outputs insights, sentiment analysis, and raw clustered review data into a Google Sheet for reporting and sharing.
  1. Reusable Subworkflow – Includes a triggerable subworkflow for targeted analysis on demand.

About the author

Alauddin Aladin is an AI Automation expert helping businesses streamline operations, boost productivity, and scale effortlessly using tools like Make.com and n8n. With over a decade of experience in digital systems and automation strategy, Alauddin empowers entrepreneurs to save time and grow smarter through intelligent workflows and AI-driven solutions.

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